When They Know You’re Gone: How Pro Athletes Are Being Targeted
They're not guessing. They're planning.
Recent break-ins across pro sports - including high-profile home invasions caught on camera - show a dangerous pattern: attackers aren’t just watching where you live.
They’re watching when you’re not there.
And in many cases, they’re getting that intel straight from your digital footprint.
"This is a fairly sophisticated operation. Organized crime is doing deep level surveillance and reconnaissance and really figuring out what these athletes have." - MSNBC
What Makes Pro Athletes a Target?
-
Highly visible schedules (games, events, travel)
-
Social media posts showing location or absence
-
Public homeownership databases
-
Affiliations with luxury brands (which are also breached)
The Digital Trail They Follow
-
Instagram stories before boarding a flight
-
Tags and mentions by family or assistants
-
Leaked reservation or delivery data
-
Auto-generated location metadata (yes, still happening)
"The FBI is advising that you not only have security, but you're more discreet in terms of what you're posting, because your image is out there. The access in this day in age is so evident, that it's putting you in danger."
It All Starts with Your Digital Footprint
We talk a lot about phishing, impersonation, and account hacks - but the playbook attackers use isn’t limited to the digital realm. Burglary is often the final move in a chain of digital reconnaissance.
And while the police investigate what happened, we train pro athletes and their inner circles (sports agents, wealth advisors and players associations) to recognize what’s about to happen - through behavioral conditioning, dynamic wargaming, and digital footprint lockdowns.
We don’t just train for inbox threats.